Start Free. Build Capacity.

The question isn't whether you can afford the tools. It's whether you're willing to do the work.

Free

$0 forever

Everything you need to start building capacity

What you get:

  • 10 rucks per month with GPS tracking
  • 14 core achievement patches
  • Join 1 club and find training partners
  • 1 photo per ruck
  • GPS route mapping with elevation data
  • Calorie calculations that account for load
  • Basic analytics and history
  • 3 event RSVPs per month

What you build:

Foundation. Safe progression. The habit of showing up. Enough to prove you can handle more than you thought.

Most Choose This

Pro

$4.99 /month

For those ready to push capacity further

Everything in Free, plus:

  • Unlimited rucks per month
  • All 61 achievement patches — Common through Legendary
  • Premium profile badge & avatar frame
  • Create unlimited clubs and pin achievement showcase
  • All training plans — GORUCK, City Ruck, HTL prep
  • Ruck PT workouts — structured miles + exercises
  • Advanced analytics — trends, PRs, training load
  • Unlimited photos per ruck
  • Priority support

What you build:

Serious capacity. Data-driven progress. Community leadership. The tools to go from someone who rucks to someone who builds others up.

You'll create an account first

What You're Actually Paying For

Not just app features. Tools that solve real problems and prevent common mistakes.

Injury Prevention

Most beginners add weight too fast. Get stress fractures. Quit within months. Not because the practice is too hard -- because no one taught them progression.

Progressive programs. Safety alerts. Evidence-based guidance. The difference between building capacity and breaking down.

Proper Weight Tracking

Other apps treat weight as an afterthought. Manual notes. Inaccurate calories. Missing the defining metric of rucking entirely.

First-class weight data. Accurate calorie calculations. Progression tracking. You can't manage what you don't measure.

Community Access

Finding training partners means juggling Facebook groups and broken apps. Coordination across three platforms just to organize a ruck.

Built-in matching. Group organization. Event coordination. The tools to build local community instead of just wishing it existed.

Data That Improves Performance

Generic fitness apps track vanity metrics. Steps. Active minutes. Numbers that don't improve training.

Training load. Recovery patterns. Personal records. Weight progression. The metrics that actually build capacity over time.

What This Won't Do

It won't make you motivated

Motivation is temporary. Discipline is showing up when you don't feel like it. The app tracks progress. You have to do the work.

It won't make rucking easy

Carrying weight is hard. That's the point. We provide guidance and safety guardrails. You still have to stand in the discomfort.

It won't transform you overnight

Building capacity takes months. Week after week. Mile after mile. No shortcuts. Just the practice of showing up consistently.

Common Questions

Does the Free plan expire?

No. Free means free. Use it as long as you want. No credit card required. No pressure to upgrade. When you're ready for advanced features, Pro is there.

What's actually different in Pro?

Free gives you 10 rucks per month, 14 core achievement patches, and 1 club membership — enough to build a foundation. Pro removes all limits: unlimited rucks, all 61 achievement patches from Common through Legendary, full training plan access (GORUCK Tough, Heavy, HTL, City Ruck 26 & 50 mile), unlimited club creation, premium profile features, and advanced analytics. You know when you need it.

Can I cancel anytime?

Yes. Cancel anytime from your account settings — takes one click. You keep Pro access through the end of your billing period. No cancellation fees. No games.

Why not just use Strava?

Strava doesn't have a rucking activity type. Weight gets buried in notes. Calories don't account for load. No safety guidance for beginners. No community built around the practice. Built for runners and cyclists. We built specifically for rucking.

Do you offer refunds?

Yes. Not happy within 14 days? Full refund. No questions asked. We'd rather have you satisfied or not pay at all.

Is this worth $4.99/month?

That's one coffee. Less than a single drop-in gym class. For tools that prevent injuries, track real progress, and connect you with community. You decide if building genuine capacity is worth the cost of lunch.

Start Free. Build Capacity.

Free gets you started. Pro takes you further. Either way, the work is yours to do.